Nf3
Paid ads that pay for themselves.
Ex-TikTok, Google and Deliveroo growth leads running your Meta, Google, TikTok and LinkedIn ads, for small businesses ready to grow without hiring a full-time team.
You'll work directly with founders Alex and Ellie.
Trusted by
And many more.
Founder track record
Built TikTok strategy for Nestlé, Mars, Huel and Suntory, taking revenue 2x year on year.
Ellie Ivanova, while at TikTok
Doubled a Shopify store's conversion rate in 30 days, without touching pricing.
Ellie Ivanova
Sound familiar?
- You're spending on ads but can't tell which ones actually bring in customers.
- Your agency sends reports full of clicks and impressions, but sales haven't moved.
- You've been boosting posts and hoping for the best.
- You know you need someone senior, but a full-time hire doesn't make sense yet.
That's exactly where we come in.
Services
What we do.
Nf3 is a London-based growth marketing agency founded by two former Heads of Growth. We run paid ads, website conversion and email marketing for small and growing businesses.
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Paid ads management
Meta, Google, TikTok and LinkedIn ads planned, built, run and improved every week, with tracking that shows which ads actually bring in sales.
More on paid ads management
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Website conversion and email marketing
Get more of your visitors to buy or enquire, and bring customers back with email and SMS that runs on autopilot.
More on website conversion and email marketing
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A senior growth lead, part-time
An experienced growth marketer working inside your business a few days a week, for a fraction of the cost of a full-time hire.
More on a senior growth lead, part-time
Not sure where to start?
Tell us about your business on a free 30-minute call. If we're not the right fit, we'll say so.
You'll work with us, not a junior team.
More about us
Alex Sowter
Founder
Former Head of Growth at DELLI. Previously at Deliveroo, OYO and Fat Llama (YC).

Ellie Ivanova
Founder
Former TikTok and Google. Built TikTok strategy for Nestlé, Mars, Huel and Suntory.
Our team has built growth systems at
Talk to Alex or Ellie directly.
A free 30-minute call with a founder, not a salesperson.
How we work
We start at the customer
Most agencies start at the creative. We start with the people who buy, then keep going round. Each pass through the loop makes the next batch of ads cheaper to produce and more likely to work.
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Step 01. Understand your customers
We talk to your customers to find out why they really buy.
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Step 02. Make lots of ads
We turn what we learn into lots of ad variations, fast, using AI-assisted production.
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Step 03. Scale what works
We cut what doesn't work, put budget behind winners, and improve every week.
Creative
Recent ads we have made.
A few recent ads for our clients. Press play on any of them.
Scouty
Upload the reference, find the real location
- 9:16 vertical
- 10s
Appear Here
12 months. Not 12 years.
- 9:16 vertical
- 7s
Appear Here
Find space for your idea
- 9:16 vertical
- 15s
FAQ
Questions small businesses ask us.
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How much do your services cost?
It depends on the scope and how many days a week you need us. We share a price band on the discovery call once we understand what you need.
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How soon will I see results?
You'll see early learnings within the first few weeks. Most accounts need 60–90 days of testing to find what reliably works, and we report progress every week.
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Do you work with small and local businesses?
Yes. If you're spending on ads, or ready to start, and want senior people running them, we'd love to talk.
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Who owns the ad accounts and creative?
You do. Ad accounts, dashboards, creative files and audience data are all in your name from day one.
Nf3
Speak to our team today.
30 minutes with Alex or Ellie. We'll tell you whether Nf3 is the right team for what you're trying to do, and if we're not, who is.